Marketing Communications Coordinator

Established and respected law firm with offices throughout California is currently looking for an experienced Marketing Communications Coordinator to join their growing marketing team. The Marketing Communications Coordinator plays a key role in advancing the Firm’s marketing, training, and business development efforts through strategic communications, content creation, proposal coordination, digital marketing, client education, and brand development. Working closely with the Director of Marketing & Training, Marketing Manager, attorneys, practice groups, leadership, and external partners, this role helps strengthen the Firm’s reputation, elevate attorney thought leadership, and create meaningful connections with clients across California.

We’re looking for a curious, creative, and highly organized marketing professional who takes ownership, enjoys solving problems, and is motivated to continuously learn and improve. The ideal candidate is a strong communicator, an exceptional collaborator, and a self-starter who thrives in a fast-paced environment, embraces new technology, and looks for opportunities to improve processes and deliver outstanding client experiences.

This is an opportunity to gain hands-on experience across nearly every aspect of legal marketing and business development while contributing ideas, building relationships, and making a meaningful impact at one of California’s leading law firms.

Marketing Communication Coordinator’s responsibilities include:

  • Coordinate the development of marketing and business development content across digital and print platforms, including website content, attorney biographies, representative matters, newsletters, client alerts, blogs, press releases, presentations, marketing collateral, and social media.
  • Coordinate and execute email marketing campaigns, digital communications, and social media initiatives that strengthen engagement and support the Firm’s strategic goals.
  • Coordinate attorney thought leadership initiatives, including article publication, public relations opportunities, award submissions, legal directories, rankings, speaking opportunities, and website content updates.
  • Prepare customized marketing materials and collateral that support client meetings, conferences, business development efforts, and brand consistency.
  • Coordinate the end-to-end development of RFPs, RFQs, RFIs, interview materials, and other competitive proposals by partnering with attorneys and stakeholders to gather content, organize project timelines, develop graphics and presentations, and ensure timely, high-quality submissions.
  • Coordinate and maintain the Firm’s proposal resources, content library, proposal metrics, and business development materials to support future growth and continuous improvement.
  • Serve as a responsive marketing resource by coordinating client inquiries, marketing requests, and cross-functional projects with professionalism and exceptional client service.
  • Coordinate the maintenance of marketing assets, digital collateral, workshop materials, and brand resources to ensure quality, consistency, and alignment with Firm standards.
  • Coordinate marketing research, campaign reporting, and performance tracking while identifying opportunities to improve processes, enhance the client experience, and strengthen marketing effectiveness.
  • Explore emerging marketing technologies, AI tools, automation, and industry best practices, recommending innovative solutions that improve efficiency, collaboration, and the Firm’s overall marketing program.
  • Provide general marketing and administrative support and serve as a collaborative member of the Marketing & Training team, contributing wherever needed to support Firm priorities.

Qualified Marketing Coordinators should have:

  • Bachelor’s degree in Marketing, Communications, Journalism, English, Business, Public Relations, or a related field, or an equivalent combination of education and experience.
  • 3+ years of experience in marketing, communications, business development, public relations, or a professional services environment.
  • Exceptional writing, editing, proofreading, and verbal communication skills with meticulous attention to detail.
  • Demonstrated ability to coordinate multiple projects, balance competing priorities, and consistently meet deadlines in a fast-paced environment.
  • Strong organizational, project management, critical thinking, and problem-solving skills, with the ability to work independently and collaboratively.
  • Proven ability to build effective relationships with attorneys, clients, colleagues, and external partners while delivering exceptional client service.
  • Experience with Microsoft Office Suite and experience using marketing technologies such as Adobe Creative Cloud, Canva, WordPress or other content management systems, email marketing platforms, social media platforms, Google Analytics, etc.
  • Ability and enthusiasm to quickly learn new technologies, including AI and marketing automation tools, and apply them to improve workflows and marketing effectiveness.
  • A strong writer with exceptional attention to detail.
  • Highly organized and able to manage multiple priorities.
  • Curious, proactive, and comfortable working independently.
  • A collaborative teammate who enjoys solving problems.
  • Committed to delivering outstanding client service.
  • Excited by continuous learning, technology, and innovation.

Preferred experience includes:

  • Experience in legal marketing, business development, or another professional services environment.
  • Experience coordinating RFPs, RFQs, proposals, presentations, and other business development initiatives.
  • Experience coordinating digital marketing campaigns, website content, webinars, client events, public relations, attorney thought leadership, awards, rankings, and legal directories.
  • Familiarity with CRM, proposal management, marketing automation, project management, or analytics platforms.

This is role is a hybrid in-office position, 3 days a week in office after initial training.  We are targeting candidates in the 75-85k range depending on experience.

Want to learn about new positions as they come available?

Please fill the form below and we will contact you as soon as possible

Nicole Gee

Talent Aquisition/Marketing Intern ​

Nicole Gee is a senior at Loyola Marymount University from San Francisco, California pursuing a Bachelor’s degree in Management and Leadership and Business Law. Throughout her college career, she has held several internships ranging from tax to artificial intelligence, allowing her to further apply her knowledge. She is excited to help candidates find jobs that fit them best and learn how to be a successful recruiter. Nicole hopes to creatively strengthen the marketing strategies at Rufca Recruiting Services! 

Aside from her education and career, Nicole is involved in various extracurricular activities including volunteering with animals, avid travelling, photography, as well as recreational volleyball and being a SoulCycle regular!